Developing My Visual Identity

 

Moving forward with my imagery identities. I was pleased with my text editing concepts for large titles and headings. I now need to create examples that use these effects in context.

heading one

Evolving the typrgraphy forward more I have decided to look further into the divide between the English and Russian truths by placing a line through the center of the headings and then cutting off small parts of the type with the line, and then having the translation appearing out the other side of the dividing line, Im using this line to symbolise a physical divide between the different nations. The layering effect is still present within this piece to an extent however I wanted to use up more of the divide as well as the fact that the legibility is already slightly distorted by the cutting off of the typography with the divide, If I were to then distort it more by layering the text behind themelves, It may then make the text too unlegible for use inpartularly in posters, as the titles will need to be read from a far distance.

Removing the layering text effects also allows me to potentially explore with more colour alternatives. As the text does not overaly I am then able to make the entire title the same colour, allowing me to include graidents into the backgrounds as a potential for layout developments. I think the diagonal line helps to add to the sharp, clean edges of the letterforms within the font (4F caps) that I have chosen to use. Making me feel that this may be the more effective alternative than my previous experimentation. However I feel this outcome may be more useful within smaller paper based alternatives. Such as leaflets and smaller booklets.

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