Editorial Exploration & Re-Design

Re-Design Exercise

Chosen Spreads

My two spreads for redesign are of similar style, but varying complexity, one with much more body copy than the other allowing for a greater contrast in styles once they are redesigned.

My Spreads

My redesigned spreads attempt to show a varying range of techniques as well as showing how you can differ the hierarchy or reflect symmetry in different ways, through both imagery and through type.

I preferred experimenting with the “The Harmony of Worlds” spread as it contained a smaller amount of body copy and more interesting imagery within it, I liked how i was able to create a sense of symmetry but doing so through two different medias, one page structured with body copy and one page having a similar structure, but done with imagery of planets provided within the original spread. The creator of the spread states how the words are to appear lost in space, however I think there is far too much structure within the original spread for this to be evident, I have attempted to work this into my work, particularly within the first example where I have also tried to fill the page more to give a greater sense of scale to the imagery while at the same time, have the body copy appear smaller and “Lost in Space”.

The larger amount of body copy within the second spread forced me to include a greater structure to the spread, but it did allow me greater contrast with the hierarchy throughout. By altering the wording and spacing of the titles I could force the hierarchy into more unconventional ways without the inclusion of extra information, this was helpful due to the larger amount of body copy present within the spread.

This exercise was useful in getting me back up to speed on how to effectively design the different furniture available to me within editorial spreads as well as reminding me just how much is available and how easily the entire look and feel of a spread can be changed simply by adjusting the heading into different sections or by flipping a spread around slightly. I think that moving forward I should conduct further exercises and research into the minute details of editorial design as I found that lacked some knowledge on building paragraphs correctly and the inclusion of lesser known editorial techniques that will no doubt become of use if I learn and practice them early within this project before moving into too much refinements of my concepts that I will theorise and then proceed to create.